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Sunday, February 04, 2007

February 4 - Wiimote Hold On!

A superbly animated non-superbowl advert, showing the all to unpleasant consequences of not strapping yourself on to the wiimote.

Gizmodo caught up with Super 78 aswell...

"I really love the Wii and I had been reading these stories about Wii controllers flying out of peoples hands. We had some down time at the office so I got together with one of the animators and I sketched out a storyboard of the spot. In the board the controller is this high energy maniac and the nun-chuck just wants to get away. So our most talented animator Michael Smith created this fun spot there is a lot of character...This was done by us, Super 78, using our own resources, no agency was involved, no money changed hands."

Great sound effects too. ;)

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